Your privacy matters to Fairy Smiles.
This page explains what personal information we collect, why we collect it, and how we keep it secure when you use the Fairy Smiles website or recruitment services.
Who we are
Fairy Smiles is a UK dental staffing and recruitment service supporting dental practices and locum professionals. We act as the controller of the personal information you provide through this website unless we tell you otherwise.
How to contact us
If you have questions about privacy, email info@fairysmiles.co.uk or call +44 7403 577540.
What information we collect
Depending on how you use Fairy Smiles, we may collect your name, email address, phone number, location, professional skills, GDC number, DBS status, CV, practice details, website usage data, and any information you send to us in forms, emails, or calls.
How we collect information
- Directly from you when you complete a contact, practice, or professional registration form.
- When you communicate with Fairy Smiles by email, phone, or WhatsApp.
- Automatically through limited technical website data such as IP address, session information, and browser details.
- From trusted third parties where needed for recruitment, compliance, identity, or right-to-work checks.
Why we use your information
- To respond to enquiries and provide recruitment services.
- To register practices and locum professionals on the Fairy Smiles platform.
- To assess suitability for roles, placements, and introductions.
- To complete compliance checks such as DBS, right-to-work, references, and GDC verification where relevant.
- To send service-related communications, including updates about your account or enquiry.
- To maintain website security, prevent misuse, and improve the service.
Our legal bases
We generally process personal information because it is necessary for our legitimate interests, to take steps at your request before entering a contract, to comply with legal obligations, or because you have given consent where consent is appropriate.
Who we may share it with
We only share information when necessary, for example with dental practices, locum professionals, compliance providers, IT hosting partners, or professional advisers. We do not sell personal data.
How Fairy Smiles protects your privacy
We keep data access limited, use secure systems wherever reasonably possible, avoid collecting more information than we need, and review our processes regularly. Sensitive recruitment information is handled carefully and only shared with the people who genuinely need it.
Retention
We keep personal information only for as long as necessary for recruitment, compliance, legal, security, and record-keeping purposes. Retention periods may vary depending on the type of data and your relationship with Fairy Smiles.
Your rights
You may have the right to request access, correction, erasure, restriction, objection, and in some circumstances portability of your data. You may also withdraw consent where we rely on consent.
Complaints and updates
If you are unhappy with how your information is handled, please contact Fairy Smiles first so we can try to resolve the issue. We may update this Privacy Policy from time to time, and any revised version will be published on this page.